Neither lowering fares or simply increasing enforcement can solve fare evasion alone. Investing in better services and winning public trust are just as important.
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From TFA:
A crucial question in the Queensland debate is: if public transport is already nearly free, does fare evasion even matter?
A more crucial question is: if public transport is nearly free but still generates overhead to manage and enforce fares, why not make it completely free and eliminate the overhead entirely?
I mean if they chose to make it almost free, they might as well go all the way.