System would detect paused content on external devices and show ads on top.
Thanks for letting me know to never buy a Roku. Someone should tar and feather the executive who came up with this idea. Fucking hell.
Executives don’t have ideas.
This idea is the result of an executive giving a non-executive an assignment akin to “we need to be showing ads more. Where can we fit them in?” And then the assignee would have come up with the idea, because their job depends on it. Then the executive approves the idea.
In a better world, this patent could perhaps be used to prevent other companies from using this method.
Yes but it this one it will be licensed out to everyone so they can all do it as soon as possible. Oh well, at least we’ve got huge screens for pretty cheap
I’m surprised Google hasn’t done this with Google/Android TV because they already have special app permissions to draw over the top of other apps enabled in the settings, they just don’t seem to use it.
