I think part of it is that most peoiple aren’t watching, but the threshold for being a viable network show is so much lower than it used to be. At its peak around season 12, it was averaging 14 million viewers. Season 35 was coming in around 2 million, and it’s been going down every year for a while. I guess the trend is predictable though, and the advertising and streaming revenue still works out for their cost structure.
I suppose there is a business argument to be made, but I’m more curious about the audience perspective. Who are these 2 million viewers? What do they like about the show? Do many of them actually even care and rewatch new episodes or is it just background noise?
:max_bytes(150000):strip_icc()/Milhouse-Simpsons-112024-79686d3482e84aaa94ac045953dafedf.jpg)
I think part of it is that most peoiple aren’t watching, but the threshold for being a viable network show is so much lower than it used to be. At its peak around season 12, it was averaging 14 million viewers. Season 35 was coming in around 2 million, and it’s been going down every year for a while. I guess the trend is predictable though, and the advertising and streaming revenue still works out for their cost structure.
I suppose there is a business argument to be made, but I’m more curious about the audience perspective. Who are these 2 million viewers? What do they like about the show? Do many of them actually even care and rewatch new episodes or is it just background noise?