The new textile was designed to combat the urban heat island effect, reflecting both the sun’s heat and the heat that bounces off of buildings and streets.
The new textile was designed to combat the urban heat island effect, reflecting both the sun’s heat and the heat that bounces off of buildings and streets.
It claims to reflect radiating heat from the sun and blacktop in a way bare skin doesn’t. The same principal as wearing white, billowy clothing in deserts rather than just being naked.