Here’s Why I Decided To Buy ‘InfoWars’ By Bryce P. Tetraeder, Global Tetrahedron CEO ☞ https://theonion.com/heres-why-i-decided-to-buy-infowars/
And let me say, I really do see it as a family. Much like family members, our brands are abstract nodes of wealth, interchangeable assets for their patriarch to absorb and discard according to the opaque whims of the market. And just like family members, our brands regard one another with mutual suspicion and malice.
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They should harness the crazy for good. Make conspiracy theory-sounding stories, but make them factual and get people to take positive action.
“They created chemicals you can inject into the bloodstream that keeps them from getting the Measels.”
“The overlords in their golden towers want to tell you who you are and aren’t allowed to love.”
The vaccine one would probably be better as: “independent thinking researchers developed a means of using your own body’s immune response to prevent diseases with a mere injection. Some of them even refused to patent it. But then the media started lying to you about them, trying to get you to stop accepting these miracles? Why, just so some companies could make more money selling you proprietary snake oil to keep you comfortable while you’re sick.”
Coming from a reformed conspiracy theorist, that was frighteningly good.
Thanks! The trick is to understand the emotions they aim for and the baseline rhetorical tricks.
Conspiracies stem from knowing you’re getting fucked, but that most people are good. It’s an attempt to find explanations when the world feels wrong. Someone did it. You just have to sell the truth in the tone that they’re used to hearing. Especially with vaccines where the truth does sound like a free lunch, until you realize that it’s governments and insurers paying for vaccines and it saves them and the economy money by you not getting sick or needing stronger medicines. These are the two groups that desperately want you to exercise, eat right, and quit smoking