I’m guessing the hype train has slowed down, the initial investment money has been pocketed uppermost management so now the middle managers have been tasked with “Make the company profitable somehow or your fired.” So they’re hiking prices to try and fill a massive hole in the budget and they’re using AI slop production as a fig leaf to cover it up.
Ah… well. You know the old saying, you can’t make a genocide without killing a few hostages.