Usually when a sport needs music the athlete or team plan a routine around a song. Some might choose a song that’s well known in their country but not universally known. If it’s a folk song it might come off as royalty free.
With the breakdancing they had live DJs cutting songs together and the dancers had to adlib their routines. According to this article the Olympics licensed around 400 songs for the DJs to use. Since each battle used multiple songs you’re going to hear more tracks that you know and forget about the ones you don’t.
This is one of those times where agreeing to do something ‘for the exposure’ is actually probably worth it. Your song is going to be played on a world stage, You really gonna say no?
Not how it works- licensing will be through a third party agency
On the other hand, the Olympics is not a charity. I would not accept exposure credits as payments to artists.
I wonder how many songs they licensed are by artists that would actually need that kind of exposure.
If you were the artist/label and Olympics asked to use your music. You’d say, “What?!?!” And the beat would bounce quicker than your ass letting loose of that latest burrito from Taco Bell.
…What!!!
well no wonder you have to shit, why are you ordering burritos at Taco Bell?
Because they’re the only restaurant that survived the Fast Food Wars.
Because the Olympics can afford the licensing fees.
Make perfect sense to use influencial hip hop music for breakdance
