Not asking for tech support here, just wondering if in theory it would be possible to create a plug-in or even a complete browser that blocks ads in a way that’s impossible to detect. One model that comes to mind is a quarantined / containerized non-blocking virtual browser which queries the web server directly, then the UX filters the content from that container and presents it to the user ad-free. As far as the web server can tell, the containerized browser is just vanilla Chromium.
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The way you’ve described it is basically how it would have to work.
Various ad-blocking detection technologies basically boil down to loading some element on the page and then querying for it during/after rendering to see if it’s still there. This could be combined with an AJAX call to load the actual content, which is how all those annoying sites work that pop a nag up in your face if you’re running uBlock or whatever. And even then you don’t get the content even if you subsequently block the nag notice.
A truly undetectable adblocker would still have to pull down and load all the ad content and render it somewhere (invisibly in the background, presumably) and then serve a second cut down version of that page with the ad elements not rendered.
Edit to add: This would be somewhat detrimental to the user, because it would by necessity not stop the types of tracking that are typically built into served ads. Current adblockers (like uBlock Origin) also by default also block various advertisers’ nonsense like cross-site tracking cookies and tracking pixels, etc.
Thanks, this is the sort of info I was looking for.
The problem isn’t so much blocking the ads on a page, that’s a solved problem, it’s doing so without incurring side effects. The main problem usually comes in two ways.
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Ads are now being pre-baked into the content delivery itself in which there is no easy way to rip it out without destroying the content in some way. Twitch is notorious for this on streams where the ad portion completely replaces the video feed before your browser ever sees what was originally there. You may never recover what was there, but if you try to block the ad playing you trigger problem 2.
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There are departments dedicated to developing ever changing anti-adblock scripts and detectors that enforce ad placements and detect tampering. In some cases this results in punishing the user by refusing to deliver content until the ads load, blocking or kicking the user off the page, throttling connections or access, or in Twitch’s egregious case, more invasive ad interruptions. This has become a never ending arms race with ad blockers to keep up with minefield of invasive scrips monitoring what you do with their website.
TLDR: Ad blockers like UBlock Origin are already filtering how you’re asking for bur advertisers are attacking the plugins themselves and have their own arms race of scripts to punish those who interfere.
I have definitely noticed an increase in embedded ads. I listen to a lot of podcasts and the “cool” thing with those is to detect where you are downloading from and inject local/targeted ads into the ad breaks. Fortunately the 30-second skip button still works.
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It doesn’t matter how good your browser is when you can only access content through an app.
That’s the way things are headed, I’m afraid. In a few years you won’t be able to load Facebook, Youtube, Reddit, or Twitter(formally X) from a browser.
Bleak but probably true. Cabin in the woods with a good book is my future.
What do you mean all the woods are “gone”?
Paper books won’t be available either. You’ll be watching ads in your cabin where the woods used to be.
An ad-blocking DNS server on your local network should work for apps too, right? (As long as the ads are hosted on known ad servers.)
Theoretically, an air-gapped system that is worn on the head, rather than installed to the device would be undetectable.
An AR vision headset that detected known-ad-signatures and could blank or replace ads in realtime, with targetted noise-cancelling to ‘mute’ specific ad audio, could surgically remove ads from any media(billboard, magazine, video, radio, webpage).
Kind of like reverse-Snowcrash augmentation.
The major problem with ads isn’t that they are a visual and audible nightmare (although that IS a problem), it’s that they can affect performance and are vectors for malware.
Love this out-of-the box thinking. Could even do it with a camera and a monitor on the 2nd air-gapped system if you don’t want to go VR route.
Alternatively, a program that is a wrapper for your entire browser/device, that observes video and audio, to automatically carry out the blanking/muting.
Ads load as normally, but are never seen or heard by the user.
If the site tries really hard, they can control serverside how many seconds of ad you watched to decide if you can access any content whatsoever. Something like this is already present on Twitch iirc. So in the endgame the only universal detection-proof solution I can imagine is AI/GPU based adblocker that will visually detect ads on your screen and overwrite them with something else without actually skipping.
That’s kind of what I’m trying to conceptualize. The container, which is invisible and silent to the end user, “watches” all of the ads as normal. But the middle layer then sanitizes that container, almost as if it was a standalone webserver, and then presents the sanitized version to the end user.
uBlock Origin already does
I wasn’t aware it did this, but it gets detected all the time, unfortunately.
i think greasemonkey could do this with scripts like load ads into a 0 pixel window or something maybe
